SWY Marketing is a marketing analytics agency specializing in collecting, analyzing, and interpreting data to uncover valuable insights about your website performance and digital marketing campaigns. We identify opportunities for campaign and website improvement and develop analytics-driven strategies to enhance your online presence, increase conversions, and maximize ROI.
Ensuring your data quality is top-notch by configuring tags and ensuring quality assurance within your tag management system.
Interpreting data from all aspects of your digital marketing ecosystem including your website, ppc campaigns, and social media performance.
Defining campaign goals, targeting the right audience and implementing third party tracking that align with your customer's journey.
Combining website and digital marketing analytics into an easy to interpret dashboard so you can explore and explain your data.
SWY Marketing, a digital marketing analytics agency located in Overland Park, Kansas with specialties in higher education, higher education tech, non-profits, and medium-to-large businesses.
Are you ready to take your business to the next level? Look no further than our modern digital analytics agency. Experts in providing data-driven insights that will transform your online presence and drive unparalleled success.
We create analytics roadmaps for clients so they can meet their business goals.
Are you confident all your analytics tracking has been migrated?
Have you properly setup your custom dimension?
Utilizing Google Analytics and Google Tag Manager to setup and track campaigns. We monitor campaign effectiveness by taking a deep dive into not only campaign metrics but website analytics.
Ensuring proper tracking and attribution is in place to measure performance across all digital channels.
Nothing to hide here! Providing access to all campaign accounts and real-time reporting dashboards. No more waiting for Excel spreadsheets for monthly metrics.
